MoneyNeverSleeps · Jun 3, 2026 · 26:11
Listen in the Podli app 🎧
Follow your favourite podcasts, listen offline and in the car with CarPlay and Android Auto, and always pick up where you left off. Free to try.
Pete Townsend is joined by Eric Ries, author of the New York Times bestseller The Lean Startup and founder of the Long-Term Stock Exchange, for a conversation about the invisible structural forces that corrupt even the most mission-driven companies, and what founders can do about it before it's too late.
Eric's new book, Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great, is out now. Get it here: https://www.amazon.com/Incorruptible-Good-Companies-Great-Stay/dp/B0FWZZBPZB
Eric spent 15 years teaching a generation how to build fast and learn faster. Incorruptible asks the harder question: how do you protect what you built from the forces that will eventually try to take it from you?
In this special double-length episode, he walks through the concept of financial gravity, the structural tools that the world's most durable companies have used for over a century, and why good intentions are never enough.
Topics covered:– Why corporate corruption is a structural failure, not an ethical one
– What financial gravity is and why it's invisible until it's too late
– The Anthropic Long-Term Benefit Trust and what it was designed to protect against
– How Novo Nordisk built a structure 100 years ago that protected $500 billion in shareholder value
– Why Silicon Valley Bank's mission statement was worthless
– The one two-page filing most founders never make
CHAPTERS
00:00 The More Golden the Goose
00:23 Welcome Eric Ries
01:06 The Founder's Wake
05:08 What Did The Lean Startup Miss?
08:09 What is Financial Gravity?
12:50 The Right Architecture
13:11 Anthropic and the Long-Term Benefit Trust
14:59 The Novo Nordisk Story
18:18 Are You Smarter Than a Nobel Laureate?
19:28 The Vatican Panel
20:46 The Public Benefit Corporation
22:41 Is LTSE Incorruptible?
23:39 The Guardian of the Company's Soul
Connect with Eric:X: https://x.com/ericries
LinkedIn: https://www.linkedin.com/in/eries/
Incorruptible (book): https://incorruptible.co
Instagram: https://www.instagram.com/ericriesactual/
Newsletter: https://news.theleanstartup.com/
YouTube: https://www.youtube.com/@theericriesshow
Podcast: https://www.ericriesshow.co
Buy on Amazon: https://www.amazon.com/Incorruptible-Good-Companies-Great-Stay/dp/B0FWZZBPZB
Connect with Pete:X: @PeteTownsendNV
LinkedIn: https://www.linkedin.com/in/petetownsendnv/
Norio Ventures: https://norioventures.com
MoneyNeverSleeps: https://moneyneversleeps.ie#incorruptible #leanstartup #founders #startups